We conduct customised market research to help you get to know your customers better. Our approach focuses on obtaining accurate data that will allow you to make strategic decisions based on their real needs.
We put the customer at the heart of your business strategy, improving the experience and increasing satisfaction.
Trust us to transform insights into key actions to grow your business by putting the customer at the heart of your decisions.
Our hallmark, quality
We listen, we research, we analyse and we act: The path to success for your business
At IO Investigación, we focus on providing strategic recommendations based on the results obtained. Every stage of the process is key to ensuring that your decisions are based on solid insights.
We listen to your customers and employees, thoroughly research their behaviours, analyse the data rigorously and act on proposals that drive your business forward. We combine different methodologies, supported by technology, to carry out the analysis your business needs.
IO Investigación in numbers
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What is said about us
Digital Marketing Manager, Motor Insurance Company
‘We achieved a 36% increase in viewing and interaction over our previous campaigns thanks to the insights provided by IO Research through its ADN Emocional analysis methodology’.
Strategy Director, Media Agency
“Insights based on non-declared customer behaviour, provided by IO Research, allow us to refocus our strategies in real time.”
Director of Marketing and Sales, Manufacturer of Electronic Consumer Goods
“We have IO Investigación´s team of analysts to create our launch and marketing plans for new products. Working with experts in market research and analysis, involving the execution of their recommendations, is an experience that provides incomparable results. Congratulations!
Point of Sale Manager Specialised Point of Sale Chain
“We plan how to improve the customer experience on a daily basis. Thanks to our partnership with IO Investigación, we have increased traffic in our stores, our conversion rate and satisfaction among our customers”
Director of Distribution Channels, FMCG Retailer
“We have transformed our sales and customer relations model at the point of sale with the help of IO Investigación´s services. We have achieved good results and more satisfied customers in a short period of time”
Director of Market Intelligence, Automobile Manufacturer
“Thanks to IO Investigación our brand knows where to focus efforts in new launches to reach consumers in a more effective manner. IO Investigación´s knowledge customers and sector guarantees us excellent results”
Director of Marketing, Telecommunications Operator
“Over the last 20 years we have used the information and analyses provided by IO Investigación as an essential source for finding out how the market is behaving, what products and services consumers are buying and what motivates end customers to buy”
Tell us your needs
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